Initially he was angry…

He just received a $500 bill from a plumber and the plumber was in his home for less than 10 minutes. That’s when he questioned the plumber…

“How can you charge $500 for less than 10 minutes of work when all you did was bang a couple pipes?”

The plumber’s response was simple… “Well sir, it’s $5 for the 10 minutes I was here and $495 for knowing exactly where to bang the pipe!”

The lesson is simple…

The difference between failure and success is sometimes very small. However, knowing exactly what to tweak can be the difference between making a few hundred dollars or a few thousand dollars.

Here’s a few real-world examples:

PersuasionX

When you click that link, you’ll find a detailed video presentation where you’ll hear how a few simple (but very powerful) persuasion techniques can very quickly translate into thousands of extra sales.

Little tweaks… big returns.

It’s about knowing “what” to tweak in your sales presentation and how to tweak it to get the absolute best result. Some of the stories you’ll hear about are fascinating… All they did was tweak a few minor things but the results were dramatic…

One person went from selling zero one week to $82,000 the next. Another person averaged over $250,000 from each of his next 5 presentations. One student did over $500,000 in one of his very
next sales presentations using these “tweaks”.

Please understand something… These aren’t major changes to the content of their presentation. They are subtle selling techniques that have an enormous difference to your bottom line. In fact, after this training, countless students are now averaging over 20% in their closing ratio.

PersuasionX

If you have ever wanted to sell more of your products and services then you need to go watch this video as soon as possible. I know you’ll enjoy it.

Take care.

Ross “The Pit Boss”

P.S. Click on the link below right now because the seminar offer expires soon.

PersuasionX

Well, Brett Ingram has done it again. His new traffic generating site is Traffic Python, and he says “boy does it deliver!” Not wanting to just take his word for it (which I never do, even though I have spoken with Brett on several occasions) I decided to test drive it and see for myself. After all, that’s why I’m here, to “take the gamble so you don’t have to.”

Ok so the Traffic Python site is dead easy to sign up to. If you’ve signed up for any of his other great sites, you already know what I mean about this being a no fuss registration process. They do offer 2 upgrade options but they are not required to gain the benefits. Once you’ve signed up and logged in, you can now start setting up your Python links.

These are cloaked links that give you two benefits at the same time. The first is, of course, that they are cloaked. As you know, cloaking your link, especially if it’s an affiliate link, is a requirement to keep others from stealing your commissions. The second benefit is that each time your Python link is clicked, you earn ad credits.

This brings me to the second part of the Traffic Python system: the Python Ad Generator. This area allows you to create any type of ad you want. Once you have at least one link and one ad, you can start to gain the full benefits of Traffic Python. Each time your new Python link is clicked, an ad gets displayed by a cool slide-up ad window at the bottom. Each ad window has an image with your affiliate link that goes back to Python.

If someone clicks that image link, and sign up at Traffic Python, they become your referral. This is a great viral feature that lets you build referrals without even trying just by using the site. Also, when they click your link and the ad displays, your ad now earns credits and displays in the ad windows when other members’ links get clicked.

All of this works virally too, meaning as you gain referrals into Python (either by promoting it or just using it and visitors click the Python image on the ad window to join) you also earn ad credits on THEIR link clicks. And this works up to 5 levels deep. So you can create a massive amount of free ad views and web traffic by referring others to Traffic Python also. Pretty slick!

One of the innovative items that Brett has included with Traffic Python is that you can now designate the category of ads that get displayed when your link is clicked! By this I mean you have the ability, when creating your Python links, of deciding what category of advertisement will show up when someone clicks your link. So, if you cloak a link for let’s say for an audio site, you can tell the software to show audio & video ads when the link is clicked. This is an amazing feature, and one that I applaud Brett for introducing.

One other feature is the downline mailing that’s available. You can email your downline with offers, promotions, or whatever you like, and here is where Python really shines. They took the time to set up the emailing often enough that it’s valuable as a user, but no so often that it’s a burden to your downline. But the best part about this feature (and actually the credit earning too) is that it tells you exactly how long until you can mail again. Now, because the site just opened, I haven’t used that feature yet, but I’ll let you know how it goes when I do.

Overall, this is a simple yet powerful site, and it delivers on its promises. I highly recommend using Traffic Python if you are at all interested in increasing your traffic and advertising

All the best,

Ross “The Pit Boss”

Click the banner to check it out for yourself…

I found this excellent article by Bill Platt (Links and Traffic) and thought that it fit in very well with my previous article, and in the overall Internet Marketing niche. Please take a moment after you read this to check out his website. Enjoy!

Masters Of The Google Universe: How To Achieve Top Google Rankings

For years, it has been well known that Google’s search algorithm is driven by the number and quality of links pointing to a particular URL. And as a result, it was all the rage for some time to buy links on web pages that had a high Google PageRank (PR).

But in March of 2007, Google’s mouthpiece Matt Cutts declared that Google was going to fight back against Paid Links. Google put a shot across the bow of many online marketers, letting them know that the days of easily buying links from high PageRank pages in order to influence a website’s ranking in Google were over.

The Shot Heard Around The World

With Matt Cutts declaration, a world full of online marketers began to cry foul. It was said that “They can’t do that!”

But the truth was and is that the Google Search Algorithm is Google’s intellectual property, and therefore, Google can do anything they want within their algorithms – no matter who those changes might hurt or help.

By the end of the Summer of 2007, the people crying foul had quieted down a bit and got back to the business of trying to find new ways to manipulate their website’s rankings inside of the Google search results. That is the way it has always been and always will be.

The summer of 2007 was just such an oddity… For me, it has always been exciting to challenge the brains at Google to get my websites to rank well within Google’s search algorithms. But for some reason, at that moment in time, many of those who held the top rankings in Google felt as if it was their God-given right to be at the top of Google’s search results, and how dare Google oppose God’s decree in this matter.

Yep, I know I am going to catch flak for that statement – comparing a few webmasters to religious zealots – but that is how I roll sometimes.

For me, Matt Cutts was telling people to work harder to actually “earn” what they have been given. For me, it was a chance to re-dedicate myself to the goal of ranking well in Google for competitive keywords. I did not have to change anything I was already doing, because I have never gained a single ranking in Google by paying for a link from any web page. (wink)

Google’s Search Engineers Are Not Foolish

Matt Cutts has said time and again that Google does not want to attack any problem in their search algorithms by manually deleting any participant in the Google search ranking game.

Instead, Google in every case wants to program a solution to address a particular bad practice.

I guess it might be easier for me to understand since I am also a computer programmer. It is a hobby I really enjoy, and I exercise my mind with computer programming anytime I want to improve my own websites or to build a new website. I keep my brain sharp by solving problems in computer code.

So, whenever I see Google making moves in one direction or another, I try to visualize how I would solve their algorithm problems in computer code.

In my mind, solving the paid links issue was a super-easy solution. Just look at the pages linking to a particular website, and then do a cross-comparison of the PageRank of all of those linking pages. If all of the pages linking to a particular URL have a PageRank of Four or higher, then chances are that those links were artificially created, through some kind of paid linking system.

Let me explain this in an example, where all of the sample web pages have 100 inbound links each:

If Site A has all of its 100 links on pages that have a PageRank of 4 or higher, then that is unnatural and therefore suspect.

If Site B has all of its 100 links on pages that have a PageRank of 0, then those links offer no value to the Internet community as a whole, and therefore Site B should not measured as a quality search result.

If Site C has a mix of PageRank 0, 1, 2, 3, 4 and 5 links, then that is more natural in its structure and it also shows that some of the links are considered to have value in the Internet community as a whole. Therefore, Site C has proven itself worthy above Site A and Site B in Google’s search results.

This example should show in no uncertain terms how easy it was for Google to properly address the issue of paid links and to put a stop to people using paid links to manipulate their websites’ ranking in Google’s search algorithms.

Publication Standards

A couple years back, I wrote another article discussing this concept in relationship to article marketing. You can read that article with third-party commentary from Chris McElroy, aka NameCritic, on the Article Content Provider Blog.

In a nutshell, I was discussing the role of article directories in the article marketing industry. Again, this solution came to me from my programming mind. The simple way for Google to have dealt with all of the junk articles that have been written for the purpose of building links to a website is to look at the article in the context of where that article is published.

The article marketing carpet bombers send their articles to hundreds of article directories to get hundreds of links pointing to their website. But the role of the article directory has always been to be a repository where newsletter publishers and webmasters could go to find articles that they would like to reprint in their own newsletters and on their own websites.

Some article directory managers bring a commitment to providing publishers with only quality articles. Other article directory managers approve anything and everything sent to them.

Through computer programming, it is relatively easy to identify which websites are article directories and which ones are not.

If an article is of good quality, then niche website publishers will find the article and put it on their own website. If the article is a crap article, then the only websites that will accept it are those article directories that publish anything and everything given to them.

As a result, it is easy for Google to look at the Linking Portfolio (list of publishing websites) of a single article and to see which articles were considered worthy of reprint by human reviewers. If the article only exists on article directory websites, then the article must not provide any real value to other people. But if the article is of good quality, the article will be able to be located on article directories AND on niche websites.

This concept very elegantly feeds into Google’s overall strategy of determining which web pages people recommend to others. After all, if you look at Google’s PageRank, it is very simply a system which measures how many people have voted on the quality or value of a particular web page.

Expanding On Google’s PageRank Formula

Google loves any system that they can conceive to measure how much value the overall Internet community gives to a particular web page.

Google naturally treats links found in the Yahoo! Business Directory and the Open Directory as higher value links, because the search engineers at Google understand that links in these directories are all approved by a human being.

Google also gives extra value to social bookmarking websites, because the concept behind social bookmarking is that individuals “bookmark” a web page when they find that web page to offer good value to its readers.

Google openly dislikes paid links and can easily identify those paid links, without having to jump through too many hoops. (This should not be confused with paying for a service that will help you increase your rankings in Google. Paying a service provider to provide services to you is very different than just paying for links on high PageRank web pages.)

Google also appreciates reprint articles that have a Linking Portfolio beyond the article directories. Once again, Google appreciates reprint articles that are shown to provide real value to individuals in the greater Internet community.

When you take a close look at the original premise of Google’s PageRank, it has always been about creating systems that measure the value of a web pages to find which web pages will best answer a searcher’s question. Rightfully so, Google believes that the best way to ensure that they are able to give their users good quality search results is to look at what web pages others have already deemed useful.

Herein rests the secret to ranking well in Google’s search results. If you can create content that people will find useful, interesting, and valuable to others, then Google’s search algorithms will look favorably upon your website.

Author’s Note – This article was originally published at: karmaseo.com

About The Author

Bill Platt has written about SEO and article marketing for a number of years. As the owner of (LinksAndTraffic.com Bill has also been providing search engine optimization services to his clients for a number of years. If you are currently spending at least $1000 per month on pay-per-click search advertising, you owe it to yourself to review and consider Bill’s Performance Based SEO Service at: linksandtraffic.com/seo-services/search-marketing.html

Trust me, despite the ongoing financial upheaval, there has not ever been a better time to create online income.

Despite this fact, it looks like many beginning Internet marketers are finding it hard to break through and acheive the traffic numbers they want. When I first started out, I thought there must be some secret technique that would instantly increase my traffic, if only I could find that ONE successful method! While there may be hundreds of ways to get visitors to your site – I’ve selected the techniques that have worked best for me. They can work for you, as well.

You see, there IS a secret to traffic success, and it’s this: Do not rely on just ONE technique to drive traffic. Get acquainted with, and use several of them. It’s better to have numerous traffic tactics going to your website, rather than just one. It’s surprising how many Internet marketers disregard the basics. One of those basic ways to increase your traffic is to be utterly certain that your site is listed in the search engines. Don’t just trust that the search engine spiders will do your work for you. All of the major search engines have elaborate and easy-to-follow instructions on submitting your site as well as how to produce and submit proper site-maps.

Then, there is the power of blogging. The search engines LOVE blogs. The SE “spiders” thrive on freshness and change, so if you post a new entry to your blog every day, or every other day, the search engines will see what’s going on and start to rank your blog higher than those websites that don’t change their content from month to month. A higher ranking means one thing: visitors to your site.

Another method is to place your website link in your signature when posting to online forums and discussion groups. This is especially good if your product is in a specific niche. You know that there are hard-core and pertinent online communities and groups who want to hear from you. The ever popular weight loss niche, for example, has hundreds of forums and discussion groups you could be posting to with your link in your signature. Just make sure that is allowed by their rules first, so as not to get into grief with the site admins. Your forum signature can be an absolute goldmine once you have figured out the best way of showing your product’s best features so that the readers will find your website irresistible.

One of the best ways to get visitors to your websites is to write an ebook. Remember, we’re not talking about the Great American Novel here. We’re not even talking more than 30 pages or so, double spaced, and using size 12 font. The fact is your ebook will bring in visitors to your website. Whether you are selling it or giving it away doesn’t matter really, though giving away a smallish ebook based on your niche (with giveaway rights) with your website link in it will definitely get you that targeted traffic you’ve been wanting. Later on, you can set up your paid eBook to affiliates so that they’ll be sending visitors to your site too! If you’re more into audio than just writing stuff, then create a podcast. If you are a video kind of person, then create a video and pop it up on YouTube and any of the other free video sharing services. See, everyone loves information but not everyone finds the printed word the best way to get it. Provide that same information where it can be listened to on an iPod, a mobile phone, or can be seen in a video, and you’re offering a much higher value product. Look, you have the reports and ebooks that you’ve written on your harddrive and you can add value to it by converting it into an .mp3 or a video. There’s even free applications that will help you do this, so money doesn’t have to be a stopping point for you.

How about getting your website seen by ten million people in ten minutes? Well, it sounds bizarre, but it’s very possible, if you do it right. Google Adwords, also known as Pay Per Click (PPC) advertising, can get you instant and massive exposure, but you’ve got to be careful with it. People tend to go a little insane getting their ads absolutely perfect. It doesn’t need to be perfect, just understandable, and eye catching. Be sure to read the small print, or you could end up with your budget depleted very quickly. Follow the guidelines, budget sensibly and you could easily attract many hundreds of visitors, even on a daily basis.

This one is not new, but it is overlooked by many. It’s eBay. You don’t want to ignore eBay simply because the digital rules have changed. Selling physical products on eBay is still extremely viable for getting visitors to your site. If you would have normally sent a buyer a digital link to download your eBook, simply send them a CD instead. The possibilities for driving traffic here are endless. You can include all kinds of things on the CD along with whatever it is you are selling, such as your website address (to remind them of it again), your email address, which should be based off your domain name, a link to a help desk at your website, if they have questions about what they’ve purchased, etc. You get the idea.

How about Ezines and Newsletters? Well, they work! Many Internet Marketers bring in a ton of traffic using this method. If you like to write, or have someone that writes well that you can outsource to, then be sure to include this as a definite means to boost your traffic. If you love your niche, and you love your product, then obviously you’ll have alot to say about both, and there are people out there who want to hear what you have to say. You can build a huge subscriber base with a good Newsletter.

One of the basic items that is sometimes overlooked on a website is your meta tags. A “meta tag” is a tag that is used by the search engines. It allows them to accurately list your site in their indexes based on the tags they find. Your meta tags need to be relevent to your site. You don’t want to have a meta tag in your page header for “dieting” when you’re site is about dog training. These tags work most of the time, but you have to remember the search engines are always changing their methods, and they don’t all use meta tags the same way. You don’t want to ignore this technique, no matter who is using what algorithm, as the main ones still use them to categorize sites.

Leaving testimonials on other people’s sites, and commenting on niche related blog posts is another very easy way of getting your link noticed by others that will definitely get you more traffic. This doesn’t take long to do, but your website link will be visible for a very long time. Make sure that you write your comments so that they are understandable, and that they fit in with the post and the niche.

I hope this list has given you a few good ideas on how to increase traffic to your website. Remember, the idea is to not just focus on one method, but to incorporate, in all practicality, as many as you can, so that you are utilizing as much of the vast range of the internet as possible.

Wishing you great success,

Ross “The Pit Boss”

Then Why Are These “Newbies” Making $4,234,789/Year with PPC?

I’ve heard it for the longest time that PPC is a waste of time and that everyone loses money in it. I’ve even heard HORROR stories where students lost $20,000+ trying to learn PPC.

It was because of that that I stayed very low key with my PPC promotions. Now, I just saw something that had me scratching my head and I’m wondering if we’ve been lied to?

Anik Singal and Amit Mehta released PPC Classroom last October and in just three months I’ve been hearing rumors of crazy stories coming out of there.

Students have been saying all over the net that it’s the best course they’ve ever been in. But, too bad the course has been closed for a few months and there is NO way to get in (you can’t even talk your way in).

Well, then I just saw something a few days ago – they’re re-opening!

But get this…

They have PROOF that their students are actually earning $4,234,789 a year already!

MILLIONS of dollars that NEWBIES are making. They have story after story of complete newbies that are now making up to $3,000 a DAY (within just a few months).

Download Their Free Report…

It’s pretty cool (and great marketing) that they just released a report that actually reveals the FIVE main reasons people fail in PPC.

I read the report in about 20 minutes… It’s EXCELLENT.

All those horror stories make a lot of sense now. Have a read – trust me, it’s one of the best free reports I’ve read in a while (these guys are known to really over-deliver and they definitely did here).

Buy or don’t buy, just read the report & Click Here…

I know this will completely change how I do PPC from now on, and it has already given me the confidence I need to increase my PPC presence. It’ll do the same for you, so go read the report now…
Download Their Free Report

All the best,

Ross “The Pit Boss”